Since 1976, Independence is a State of Mind
for RAYMOND WEIL Genève. Learn about the key dates of our history.

Mr Raymond Weil launches the brand during a period of crisis for the watchmaking industry. His fundamental goal: to produce watches with a novel concept and design. Independence, Savoir-Faire, Aesthetics, Creativity – the Brand's Founding Values.
 

After a period of rapid development, the company is obliged to expand and increase competitiveness, albeit without losing its family identity. To help take this crucial step, Raymond Weil's son-in-law Olivier Bernheim joins the family business. He modernizes its structure and organization, develops numerous markets, and takes charge of communication and marketing. His arrival reinforces the commitment to the idea of an independent family company dear to Mr Weil.

A prime example of the cultural influences on the marketing and communications strategy is the Amadeus collection, named after the classical Austrian composer, Mozart, and launched in conjunction with Milos Forman's world acclaimed film of the same name.

The more things change, the more they stay the same… Fidelio, the Brand’s emblematic collection, has a design enhanced by magnificently subtle details. Elegance, here under the guise of duality and liberty, in the image of Beethoven’s only opera, Fidelio, which inspired its name. The mixture of skilfully interlaced plated or satin-finish and polished bracelet links, the interplay of shiny and matt contrasts on the case, the two-tone reading zone, the Roman numerals or pearls distributed across the dial to indicate the time… An irresistible double play.

Celebrating the RAYMOND WEIL Company’s tenth anniversary, the Othello collection is launched - a blend of avant-garde technology and refined design.

 

This ultra-thin timepiece (1.2mm) plays a great part in the worldwide success of RAYMOND WEIL, as much for its technical construction prowess, as for its symbolism of creative audacity and appeal to the “individuality” of the wearer.

Another spectacular product launch introduces the new Traviata collection, again shaking traditional aesthetic tastes down to their very foundations and further projecting RAYMOND WEIL’s image as a bold and yet tastefully refined innovator.

The Eternity advertising campaign is unveiled. Shot in Iceland, this campaign reveals unforgettable landscapes where RAYMOND WEIL key models appear through water, earth, wind and fire. …

“When time is creation”.

 

Launch of the men's and ladies' Parsifal collection: a subtle, original blend of complications, noble materials, meticulous finish and innovative design. This collection marked a new step within RAYMOND WEIL’s growth in the luxury Swiss watchmaking industry.

The award-winning Precision Movements advertising campaign consolidates RAYMOND WEIL's image as Brand committed to the arts.

 

Acclaimed photographer Lois Greenfield portrays dancers in mid-air, symbolising the essence of the campaign. Black and white images project a campaign full of modernity, art, creativity and attention to detail.

 

RAYMOND WEIL links the past with the present and launches the Tradition collection. This new range has a classical and refined style embodying a pure watch-making heritage. A collection created for true amateurs.

New gentlemen's and ladies’ Tango collection. Its contemporary, classical or relaxed allure and perfectly proportioned round or rectangular cases, ingeniously blend elegance, functionality and aesthetics.

 

A tribute to the art of composition, the cult collection Toccata combines the virtuosity of style with a timeless classicism. With its case in steel and gold plating, or entirely 18ct gold plating, Toccata is the interpretation of a sensual vision of the time which is passing, thanks to a richness of ornamentation freely inspired by the watchmaking tradition. Water-resistant to 30m and Roman numerals alternating with precious stones on a mother-of-pearl dial background. A major work of art…

 

Round, square or in the shape of a cat’s eye, dedicated exclusively to women, Fantasia reinvents a marvelous animal carnival with its stylized silhouettes, as if “tattooed” around its bezel. A facetious monkey, a majestic swan or a mysterious fish dance one after the other in a baroque circle, adorned with colored lacquer in subtle harmony with the nuances of the leathers or the precious plated links of the bracelet.

 

Olivier Bernheim becomes President & CEO. His dynamism, entrepreneurial vision and avowed aesthetic sensitivity enable RAYMOND WEIL to develop internationally while maintaining its family identity.

Launch of R&D department to help RAYMOND WEIL enjoy full control of the watch-design process. By embracing the latest technological innovations, R&D has been responsible for numerous RAYMOND WEIL innovations.

Introduction of the Don Giovanni Così Grande collection, with its refined, contemporary design, reflecting all the hi-tec precision of RAYMOND WEIL's watchmaking savoir-faire. Totally masculine, fully mechanical... the dynamic don giovanni così grande timepieces offer the last word in chic technique!

Parsifal Large Date with Power Reserve Indicator expands this collection, again illustrating the harmony between the technicality and aesthetics of RAYMOND WEIL design.

 

A large date system operating with two discs and displayed in two adjacent windows, together with a counter of 42 hours on the dial at 6 o’clock, enabling you to check the remaining operating autonomy at any moment, are the principal features of this watch.

 

This magnificent timepiece lays down no rules: worn by men and admired by women, it will be seen on the wrists of those whom it bewitches…. without Reserve!

 

RAYMOND WEIL is launching a new star in its collection of evergreens: the Don Giovanni Così Grande Two Times Zones, for the modern day globetrotter.

This watch attracts attention with its mechanical complication manufactured exclusively for RAYMOND WEIL. It actually functions with one single mechanical movement.

 

With this new model in its Don Giovanni Così Grande collection, RAYMOND WEIL blends watch-making know-how attractively with an entirely contemporary design.

 

Femininity, sensuality and glamour, the new ladies' collection is launched. It is called Shine.

 

Bewitching and luxurious, overflowing with sensuality, Shine is an ode to beauty, an exhilarating blend of sensation and emotion. Its rounded curves and forms are remarkably feminine and the stunning brilliance of the diamond-studded steel case highlights its beauty.

 

With the patented interchangeable bracelet system, Shine changes to match the mood and desires of the women who wear them. A true declaration of love… an ode to the eternal woman…

 

Shine by RAYMOND WEIL has but one declared intention: to make women more enchanting, today, tomorrow, always!

 

Celebrating 30 Years of Success.

 

Elie and Pierre Bernheim – RAYMOND WEIL's 3rd generation – join the company, ensuring family continuity and guaranteeing equilibrium, stability and the future in the eyes of the Brand's partners.

 

Launch of the Nabucco collection at Baselworld. This new men's mechanical collection is the Brand's first collection with an imposing 46mm case, water-resistant to a depth of 200m and integrating a high-tec material – carbon fibre.

 

RAYMOND WEIL's new Freelancer male and female mechanical collection heralds two watchmaking innovations for the watch company: the introduction of the visible balance-wheel; and the creation of a mechanical range of ladies' timepieces.

 

RAYMOND WEIL receives the 2007 Industry Award, jointly awarded by the State of Geneva and the Office for the Promotion of Industry & Technology (OPI), who wished to mark the success of the Brand's corporate economic model: a young, dynamic, innovative Geneva-based industry that has successfully adapted to the evolution of its environment, and displayed an exceptional ability to make the innovations needed to remain a leader in its business and technology.

 

RAYMOND WEIL becomes Official Watch of the BRIT Awards, one of the most glamorous and widely-recognized events in the music business. The Geneva watchmaker, which has long enjoyed close links with the music world, marked the occasion by designing a special official watch for the 2008 BRIT Awards – a limited edition issue from the freelancer collection, set with full-cut VS/VVS diamonds.

 

Baselworld 2008 was really successful and rewarding for RAYMOND WEIL comparing to 2007 show which recorded already very good figures. Nabucco Cuore Caldo, unveiled during the show, was the Swiss watchmaker’s talking piece of the show. A split-second chronograph with power-reserve indicator – a first in the history of the company, produced in an exclusive limited edition of 500. To coincide with the launch of the nabucco cuore caldo limited edition, the family company also presented a range of luxury male accessories (cufflinks and pen). These stylish male accessories are another RAYMOND WEIL innovation.

 

RAYMOND WEIL’s new Ladies’ collection, Noemia, was unveiled at Baselworld 2009. Full of sensuality and elegance, this new range seduced the women of the day, thanks to its sophisticated design and sparkling diamonds.

 

Establishment of our own distribution company in the United States, RW USA Corp., which will strengthen the achievement of new objectives regarding the Brand’s development and sustainable growth in the US.

 

Considering the explosion of social networking, RAYMOND WEIL has unveiled its own Fan page on Facebook (and on other social platforms). Getting closer to our clients, keeping them updated about Brand’s news, inciting them to join conversation, social networking is a huge way to strengthen our Brand universe.

 

20 years after its official launch, the iconic Parsifal collection was recreated for BASELWORLD 2010! Parsifal once again shows RAYMOND WEIL's deep attachment to its roots and its desire to preserve tradition as a source of inspiration – while, at the same time, refining the key design elements, which have forged the powerful identity of this symbolic collection.

 

India is a very fast-moving market with huge potential in terms of economy and development. Indian customers are becoming more and more knowledgeable and great watch connoisseurs. In order to achieve our objectives of Brand’s development and to ensure a sustainable growth throughout this mature market, new developments and numerous expansion projects have currently been set-up, such as the creation of our Indian subsidiary, RAYMOND WEIL India Pvt. Ltd., or the openings of several exclusive boutiques (Delhi, Mumbai, Chennai).

 

With its glamorous look, magical diamonds and the power of black, Freelancer Black 8 exudes a devastatingly chic, sensual and elegantly modern feel. This timepiece of refined sensitivity and minimalism, alludes to the universal lucky number, and is a very limited edition of 200 pieces, dedicated to the Chinese market.